Lease Works streamlines the process of aviation leasing by replacing manual practises with a real time cloud based software solution. With automated processes and centralised multi-device access, lessors are able to make quick and informed decisions.
We established a fresh brand identity to present a technology forward product in an environment where legacy practices are dominant. To achieve this, an in-depth understanding of the aviation leasing process and its surrounding industry was required. With subtle references to aviation, technology and ordered efficiency, a client-pitch resource was comprehensively redefined.
SCOPE: BRANDING DEVELOPMENT, COPYWRITING, PUBLICATION DESIGN, STATIONERY DESIGN